Nov 21, 2016 | Case Studies
What? Shell wanted to control their brand and loyalty marketing programme brand across 12 countries while giving local markets some flexibility to customise content. How? Gecko Tech created and maintained a global marketing platform for artwork and approved imagery to...
Nov 21, 2016 | Case Studies
What? Customer loyalty was down at Grosvenor; their standard lapsed marketing activity was not winning them back. How? We dug deep into Grosvenor’s data to analyse each individual customer to understand their player behaviour, favourite club, favourite game etc. Gecko...
Nov 14, 2016 | Case Studies
What? Bathroom Brands wanted to profile their typical customer to help them attract new ones. They didn’t have any customer data. How? We used our data insight process called ‘Geckowise’ to profile Bathroom Brand’s typical customer. We found 20 distinctive...
Nov 14, 2016 | Case Studies
What? Eurocamp have 180 parcs across 11 European countries. They wanted a unique way of presenting their customer’s holiday booking information, which can range from a single two week holiday to a six week extravaganza across different countries. How? We connected our...
Nov 10, 2016 | Data, News, Print management
This was Bathroom Brands‘ challenge. Their products are sold through retail stores so they didn’t know anything about their end consumer. A slight issue when trying to attract new people to the brand. We love a good challenge at Gecko, so we jumped at the...
